The Nielsen Company today reported January 2010 data for the top U.S. Search Providers.
| Top 10 Search Providers for January 2010, Ranked by Searches (U.S.) | |||
|---|---|---|---|
| Rank | Provider | Searches (000) | Share of Searches |
| All Search | 10,272,099 | 100.0% | |
| 1 | Google Search | 6,805,424 | 66.3% |
| 2 | Yahoo! Search | 1,488,476 | 14.5% |
| 3 | MSN/Windows Live/Bing Search | 1,116,546 | 10.9% |
| 4 | AOL Search | 251,762 | 2.5% |
| 5 | Ask.com Search | 194,161 | 1.9% |
| 6 | My Web Search | 112,356 | 1.1% |
| 7 | Comcast Search | 59,608 | 0.6% |
| 8 | Yellow Pages Search | 35,101 | 0.3% |
| 9 | NexTag Search | 34,736 | 0.3% |
| 10 | BizRate Search | 20,123 | 0.2% |
| Source: The Nielsen Company | |||
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Over 10 Billion Searches TOTAL in a single month is an amazing # to have taken place. Lets take a minute to think about what this means here withing the U.S. According to the WORLD Population Clock at the time I checked there is a estimated 308,723,979 citizens. So if EVERYONE here searched 33 times (more than 1 search a day, including small children and people without computers like a few members of my family).
The next statistic I would like to share is about what people are looking for online.
43% of search engine users are seeking a local merchant to buy something offline.
As you start thinking about these statistics it starts to become clear that you need an online presence.
In the next few days I am going to start laying out a basic “Get Going Online” course.
As always Please leave comments and questions below.
And THANK YOU for joining me on the new BLOG..
MIKE
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